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by Ted Mann

Setting up Shop: Panel at NewBizNews Conference

November 25, 2009 in hyperlocal by Ted Mann

Below is a video of a panel I hosted a few weeks back at an event at CUNY, hosted by Jeff Jarvis, about hyperlocal websites. The title of the session was “Setting up Shop,” and since so many of these sites are blog-based, I invited Jane Wells of WordPress/Autoamattic, David Jacobs of TypePad/Six Apart, Jason Morrow of Blogger/Google, and Jeremy Zilar of the NY Times to join me on stage.

Setting Up Shop: Tools, Technology & Tips from CUNY Grad School of Journalism on Vimeo.

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by Colleen Curry

Ideas from Conference Week: Media Partnerships and Monetizing Events

November 12, 2009 in hyperlocal by Colleen Curry

It’s been a week of hyperlocal brainstorming for me at both the New Media Women Entrepreneurs Summit in DC and the Hypercamp conference in New York yesterday. Luckily, editors and practitioners from around the country agreed on a few best practices for media partnerships and monetization for hyperlocals:

Media Partnerships

Some ambitious hyperlocal blogs are earning extra money and broadening their audience by syndicating their content in other publications. For hyperlocals with reporters on the ground, the ability to scoop major media outlets can be profitable: newspapers and broadcast networks are sometimes willing to pay for breaking news or investigative work that they don’t have the resources to cover.

Other blogs form blog networks, where they actually partner with niche blogs in their same area. As Jarvis said at Hypercamp, “Do what you do best, and link to the rest.” Under this philosophy, a hyperlocal editor would spend her time focusing on local news, but might partner with an existent sports blog in the area, or a blog that focuses on state-level politics. By sharing content and information the blogs can generate more content and reach wider audience.

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by Ted Mann

Hyperlocal Events in November

October 23, 2009 in hyperlocal by Ted Mann

November is shaping up to have a slew of big hyperlocal events. Here are the biggies on our list:

    2009 NMWE Summit

  • Nov. 9 – New Media Women Entrepreneurs, Washington D.C.: A day-long gathering of blockbuster speakers, all of them women, and almost all of them working on hyperlocal news sites. Although I may not be able to make it to D.C. for the event, I’d particularly love to hear Debbie Galant, of Baristanet.com, and Lisa Williams, of Placeblogger.com.
    Call for local bloggers for a NewBizNews event | News Innovation

  • Nov. 11 – Hypercamp, NYC: This is one I absolutely won’t miss. I’ve been working with Jeff Jarvis and his team at CUNY (”New Business Models for News”) to set up a day-long event devoted to how to improve the quality of hyperlocal news sites, and also how to monetize them once they’re built. Should be an amazing lineup of speakers, including Jarvis himself.
    wcnyc-baruch

  • Nov. 14-15 – WordCamp NYC: While not technically hyperlocal, since InJersey is all built on WordPress MU and BuddyPress, as are most of the blog-based hyperlocal sites out there, this is going to be a very important event for me. It’s arguably the biggest and best WordCamp event outside of the San Fran one.
    Events - Citizen Journalist Conference

  • Nov. 18 – Citizen Journalism Conference, Monmouth U, West Long Branch, NJ: I’m scheduled to speak at this free half-day event being put on by the Citizens Campaign, a non-profit aiming to help promote citizen journalism and civic engagement. My panel’s discussion: “The New Media Climate: How the internet is transforming journalism and its impact on local government & politics.”

Should be a wild couple weeks. If you’re planning to go to any of these as well, drop us a note on the InJersey wall and let us know.

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